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PROFESSIONAL CERTIFICATE PROGRAM IN

Product Management

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PROFESSIONAL CERTIFICATE PROGRAM IN

Product Management

Download brochureApply Now
START
DURATION
HOURS OF EFFORT
MIT CEU’s
LANGUAGE
FORMAT
PRICE
APPLICATION FEE

Transforming Opportunities into Great Products

The current business landscape is becoming increasingly competitive, forcing us to take a different approach to how we view products. In a complex and unpredictable world, organizations rise to the occasion when they:

  • Apply strategies to design and develop product families on a common platform
  • Understand the fundamental principles of product creation
  • Leverage digital platforms to grow a loyal user base and drive customer demand
  • Have a human-focused approach to problem-solving and decision-making

Product management consists of interdisciplinary responsibilities and draws from a number of essential skills and aptitudes. A successful product manager has three main areas of expertise, including the business processes of planning, developing, launching, and managing a product or service for optimized success.

An online Professional Certificate Program to master all aspects of change

Each product and service has its own set of objectives and challenges which require an innovative and customized approach to its product management. Product management can be described as the intersection of business, user experience, and technology.
This program will train you to deal with complexity, implement technologies and platforms, and design unique solutions that will bring beneficial results in every aspect of the business.

Stay in touch with consumer needs

Define product vision and roadmap

Align and empower the production team

Create a shared product vision with stakeholders

LEARN MORE ABOUT THE PROGRAM SPECIFICS

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The Learning Journey

In this 9-month online program, participants will fully explore these three courses, plus one elective, to better understand and champion product management.

The skills you will develop

This program seeks to equip professionals from various industries with the skills and expertise they need to develop product strategy, guide decisions about product features and priorities, and assess product performance to inform future decisions. Manage complexity and design unique solutions beneficial for business.

1.

Develop and understand

your product strategy to align your product with an organizational strategy.

2.

Guide decisions about product features and priorities,

and assess product performance to inform future decisions.

3.

Learn how to design and develop effective digital platforms

in order to build loyal consumer bases and differentiated products.

4.

Learn about the main methods and tools

used in the design of product families and prioritize solutions for complex problems.

5.

Use platforms to identify new market opportunities,

combined with decision-making and project management capabilities.

6.

Understand fundamental principles of product creation,

such as manufacturing decisions, composition, and the design evolution process.

Human Skills

1.

You will understand the context of globalization

to which we are exposed in order to be able to operate in this new culture of innovation.

2.

You will learn to combine technical excellence

with great interpersonal and leadership skills.

In addition, you will receive a Certificate of Completion

All participants who successfully complete the Professional Certificate Program in Product Management will receive an MIT Professional Education Certificate of Completion. In addition, they will also earn * Continuing Education Units (MIT CEUs*).

To obtain CEUs, complete the accreditation confirmation, which is available at the end of the course. CEUs are calculated for each course based on the number of learning hours.

* The Continuing Education Unit (CEU) is defined as 10 contact hours of ongoing learning to indicate the amount of time they have devoted to a non-credit/non-degree professional development program.

To understand whether or not these CEUs may be applied toward professional certification, licensing requirements, or other required training or continuing education hours, please consult your training department or licensing authority directly.

This Professional Certificate Program is aimed at

Executives from various industries, with a background in product management and technology. Its goal is to help these professionals create or position their products, services, and systems, so that they can compete and bring innovation to their sector.
The program is also targeting current managers with strategic product direction who want to upskill and maintain a competitive edge in the rapidly transforming business context. This program is aimed at:

  • DIRECTORS AND SENIOR MANAGERS RESPONSIBLE FOR PRODUCT MANAGEMENT
    product engineering, innovation, or marketing.
  • OWNERS OR CEOS OF TECH STARTUPS
    who need a clear roadmap to launch and manage their projects effectively.
  • CURRENT PRODUCT LEADERS AND ASPIRING C-SUITE EXECUTIVES
    who want to keep up to date on trends in product management and innovation.
  • PROFESSIONALS WITH STRONG LEADERSHIP SKILLS
    who want to have a powerful impact on the success of their organization’s creative processes.
  • SENIOR EXECUTIVES
    looking to align product strategy with business strategy and understand the implications of technology for the product portfolio.

Meet the instructors of this program

*Listed in alphabetical order 
DIRECTOR, MIT SYSTEM ARCHITECTURE LAB

Prof. Bruce Cameron

Dr. Bruce Cameron is director of the System Architecture Lab at MIT and co-founder of the consulting firm Technology Strategy Partners. His areas of research include technology strategy, system architecture and product platform management.
FOUNDING MEMBER OF MIT'S INNOVATION ACCELERATOR DESIGNX

Prof. Svafa Gronfeldt

"Changes in our daily lives and corporate environments force organizations to reexamine their strategy toward their markets, their employees, and their customers".

As a member of a team of entrepreneurs that created and scaled two global life science companies her professional career has been focused on organizational design for high-growth companies. As a venture designer, she works in parallel in industry and academia with teams of people from around the world to build companies, brands, experiences, academic programs, processes, and organizational structures designed to improve business results and workplace wellbeing. Applying the lens of design with a concern for human needs to solve complex problems has been a focal point of her work.

PROGRAMS: Beyond IoT · Smart Manufacturing

EXECUTIVE DIRECTOR OF DESIGNX, MIT SA+P

Gilad Rosenzweig

"Your expertise in understanding space, emotion, and the environment can be used to create innovative solutions".

Gilad Rosenzweig is an architect and urban planner with vast experience in community development, urban tech, and design. As Executive Director of MITDesignX, the venture accelerator of MIT’s School of Architecture and Planning, he is laying the groundwork for new technology to improve the comfort and efficiency of buildings, places, and cities. Before MITDesignX, Gilad created Smarter in the City, an accelerator for high-tech startups in underrepresented communities. He is a graduate of MIT’s Department of Urban Studies and Planning and the Bartlett School of Architecture in London.
PROFESSOR OF MECHANICAL ENGINEERING AND INDUSTRIAL ENGINEERING

Prof. Timothy W. Simpson

Timothy W. Simpson is a Professor of Mechanical Engineering and Industrial Engineering at the Pennsylvania State University. He holds affiliate appointments in Engineering Design and the College of Information Sciences & Technology. His research interests include product family design and platform-based product development, multidisciplinary design optimization, trade space exploration, and additive manufacturing. He has over 250 publications in peer-reviewed journals and conference proceedings and he is the lead editor on two books, Product Platform and Product Family Design: Methods & Applications (2005) and Advances in Product Family and Product Platform Design: Methods & Applications (2013). His research has been supported by a variety of federal and state agencies, including NSF, ONR, DARPA, EDA, and DCED, as well as numerous companies, ranging from startups to multi-national corporations. He has worked with over 30 different companies to apply his research methods to improve their product lines and product development practices, and he helped establish and manage the Product Platforms Group on LinkedIn.
PROFESSOR OF AERONAUTICS, ASTRONAUTICS AND SYSTEMS ENGINEERING AT MIT

Prof. Olivier de Weck

"The design of platforms and product families is aimed at achieving long-term success and survival of companies".

Olivier de Weck was born in Switzerland and has a degree in industrial engineering from the ETH Zurich and in aerospace systems engineering from MIT. Prior to joining MIT, he was an engineering liaison and later director of the McDonnell Douglas F/A-18 aircraft engineering program.

Professor De Weck is a leader in systems engineering research. He focuses on the design of complex man-made systems, such as aircraft, spacecraft, cars, printers and critical infrastructure, and on their evolution. His main focus is on strategic properties that have the potential to maximize life cycle value. Since 2001, his group has developed new methods and quantitative tools that explicitly consider production, flexibility, common features and sustainability, among other characteristics. Professor De Weck’s teaching emphasizes excellence, innovation, and the combination of theory and practice.

PROGRAMS: Designing Product Families

Application Process

1

Complete the application form and pay the non-refundable fee.

2

Receive a call for an interview with our admissions team

3

Our Admission Committee will inform the final decision*. *(2 business days max)

Are you ready to achieve objectives by fusing development, design, customer needs, and business goals?

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