Competitive Strategy:
Aligning Sustainability and Strategic Transformation
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MIT CEU’s
The Nexus of Profitability, Sustainability and Innovation.
In today’s rapidly changing business landscape, companies must adapt their practices to meet ever-evolving transformative imperatives. From the rise of the Internet in past decades and the implementation of new AI technologies to shifts in the global power structure and the sustainability movement, businesses have continually faced the need to evolve to remain competitive and profitable.
This constant evolution has fueled the need for leaders who are ahead of the curve, capable of navigating today’s complex challenges and driving innovation. These forward-thinking leaders not only anticipate market trends and imperatives but also develop strategic initiatives that leverage these changes for competitive advantage.
77%
of organizations that successfully execute new growth strategies increase their profitability.
Source: Gartner
84%
of executives think that their success is dependent on the ability to innovate.
Source: Accenture
88%
of respondents say executing strategic initiatives successfully is “essential” or “very important” for their organizations’ competitiveness.
Source: The Economist Executive Survey
Embrace emerging trends and stay ahead of the competition with innovative business strategies.
MIT Professional Education’s online course, Competitive Strategy: Accelerating Growth Through Sustainable Solutions, addresses how organizations can strategically adapt their business models to remain profitable while responding to significant changes in the global economy and culture.
As today’s business demands evolve at an unprecedented pace, leveraging sustainability and strategic transformation has become more crucial than ever for ensuring organizational success. Organizations must be adept at integrating these elements to stay competitive and drive long-term growth in a rapidly changing world.
The skills you will develop
1.
Analyze and evaluate business models for effective adaptation to emerging trends.
2.
Create strategic initiatives that balance profitability with sustainability, cultivating an overall competitive advantage.
3.
Examine real-world case studies and examples to determine the best strategic changes for organizations.
4.
Engage and manage diverse stakeholders to support sustainable initiatives.
5.
Integrate public policy, technology, and strategy for sustainable business practices.
6.
Understand global impacts on business transformation strategies.
7.
Lead and manage organizational change and transformation effectively.
In addition, you will receive a Certificate of Completion
All the participants who successfully complete the online course Competitive Strategy: Accelerating Growth Through Sustainable Solutions will receive an MIT Professional Education Certificate of Completion. Furthermore, participants will receive * MIT Continuing Education Units (CEUs)*.
To obtain CEUs, complete the accreditation confirmation, which is available at the end of the course. CEUs are calculated for each course based on the number of learning hours.
* The Continuing Education Unit (CEU) is defined as 10 contact hours of ongoing learning to indicate the amount of time they have devoted to a non-credit/non-degree professional development program.
To understand whether or not these CEUs may be applied toward professional certification, licensing requirements, or other required training or continuing education hours, please consult your training department or licensing authority directly.
This course is aimed at
- Leaders, Entrepreneurs, and Investment professionals aiming to innovate and drive financial growth through new strategic initiatives.
- Mid-career to senior-level professionals holding managerial positions across any sector who want to explore business models for strategic transformation to make their organizations more competitive.
- Corporate Strategists, Operations Managers, Sustainability Managers, or Directors of Sustainability who have a genuine interest in examining innovative techniques to enhance organizational performance and growth.
- Advisors and Consultants at local, national, and international levels passionate about steering organizations towards long-term success through innovative and sustainable strategic approaches.
Meet the instructor of this course
Prof. Donald R. Lessard advises companies, governments, and non-governmental organizations and continues his teaching and research on sustainability, global strategic management, and large-scale (infrastructure and energy) project management.
Lessard joined the MIT faculty in 1973 after three years at Dartmouth’s Amos Tuck School. At MIT, he has taught international financial management and global strategy and led numerous academic and executive programs. He was co-chair of the MIT Energy Education Task Force that launched the Institute-wide undergraduate energy minor, for which he was recognized as Class of 1960 Professor. He also was the founding faculty director of the MIT Executive MBA and pioneered its signature GO-Lab.
A leader in international management education, Lessard has served as President of the Academy of International Business and Dean of the Fellows of the Academy. In 2014, he received the Pathfinder Award from the Engineering Projects Organization Society for his lifetime contributions to the field.
Lessard has led major consulting assignments with firms, banks, and government agencies worldwide. He is currently a member of the Advisory Board of 4DPath and HEET, a community-based organization promoting the transition from natural gas to networked geothermal for heating/cooling.
Lessard earned his BA in Latin American studies and his MBA and PhD in business administration from Stanford University.
Lessard joined the MIT faculty in 1973 after three years at Dartmouth’s Amos Tuck School. At MIT, he has taught international financial management and global strategy and led numerous academic and executive programs. He was co-chair of the MIT Energy Education Task Force that launched the Institute-wide undergraduate energy minor, for which he was recognized as Class of 1960 Professor. He also was the founding faculty director of the MIT Executive MBA and pioneered its signature GO-Lab.
A leader in international management education, Lessard has served as President of the Academy of International Business and Dean of the Fellows of the Academy. In 2014, he received the Pathfinder Award from the Engineering Projects Organization Society for his lifetime contributions to the field.
Lessard has led major consulting assignments with firms, banks, and government agencies worldwide. He is currently a member of the Advisory Board of 4DPath and HEET, a community-based organization promoting the transition from natural gas to networked geothermal for heating/cooling.
Lessard earned his BA in Latin American studies and his MBA and PhD in business administration from Stanford University.
